InterCHARM

International Exhibition of Perfumery and Cosmetics Industry (former InterCHARM) is the must-attend event for thousands of professionals from all over Russia and CIS region
25 October 2023
26 October 2023
27 October 2023
28 October 2023
10:00 - 18:00
Russia is open for new products and suppliers from all over the world

This show is the important supporting element for the perfumery and cosmetics industry in Russia, boosting brand-new companies and strengthening positions of well-known brands.



The volume of the Russian perfume and cosmetics market amounted to

700 bln rubles ($10 bln) in 2021, and by the first half of 2022 it has already increased by 30%.

Take your chance to expand your distribution geography:
  • 1
    Compensate market needs
    Currently many big corporations have suspended their activity in Russia, so retailers are looking for new products and manufacturers to compensate the market needs which continue to be strong with population over 146 mln people.
  • 2
    Favorable currency exchange rate
    The euro/dollar exchange rate to ruble is very favorable (as it was in 2015) to Russian businesses, so the purchasing power is very high.
  • 3
    Open niches
    Imports of cosmetics from CIS countries and China showed an increase of $30 mln in April 2022. Earlier in 2021 the top-3 in cosmetics suppliers to our market were headed by companies from France, Germany and Italy.
Your distributors in Russia are ready to make deals:
  • 1
    Easy to pay
    Will be able to pay you abroad through usual bank transfers in the currency of your preference
  • 2
    Delivery
    The goods delivery can be done smoothly with no issues
  • 3
    Travel to Moscow
    You can easily travel to Moscow (Russia) through leading international airlines
  • 4
    NO Covid
    The Covid restrictions are lifted

What you will get during 4 exhibition days:

  • The maximum concentration of specialists from the perfume and cosmetics industry and retail and services
  • Opportunity to showcase new products, innovations and technologies on the demanding market
  • Expansion of the distribution geography - representatives from 83 regions of Russia attended the show in 2022
  • Personal negotiations with top managers and decision makers

Who attends the show?

Key visitor profiles
38%
Beauty salons and other beauty services
18%
Retailers, wholesalers and distributors
14%
Manufacturers of perfumes and cosmetics
10%
Private Masters

Biggest Russian retail chains and distributors visit InterCHARM in search of new reliable suppliers, e.g.: X5 Retail Group, Golden Apple, Auchan, Rive Gauche, L'Etoile, Bosco di Ciliegi, Articoli.

Book a stand at InterCHARM - offer your solutions and products to those who need it!

Participation cost is not only about square meters.
What do we mean by the cost, and what do you get?
  • High level and professionalism of the visitor audience
  • Impeccable organisation from professionals of the exhibition industry

  • Full promotion of your brands and products among our visitors
  • Effective advertising and promotion opportunities to highlight your brand
  • The timing for entering the market for small and medium companies is exceptionally favorable!
    Find dozens of new customers and reliable partners here, in Moscow.

Exposition

InterCHARM is the largest event of the perfumery and cosmetics market in Russia, the CIS and Eastern Europe that brings together all the beauty industry sections. Here the trends are born and the main directions of industry development for the coming years are determined
Cosmetology and Aesthetic Medicine
  • Hardware cosmetology
  • Depilation and epilation
  • Cosmetology tools
  • Podology
  • Medications
  • Personal care
  • Expendable items
  • Trichology
Perfumery and Fragrances
  • Indoor scents
  • Aromatherapy
  • Niche perfumery La Niche
  • Fragrances are ready-to-use and customized
Nail service, Hairdressing, Professional make-up, Eyelashes and eyebrows
  • Decorative items for make-up
  • Tools and expendables
  • Equipment and technology
  • Personal Care Cosmetics
Packaging, Ingredients, Contract manufacturing
  • Ingredients for manufacturing
  • Contract manufacturing
  • Laboratory services
  • Fragrances
  • Formulation
  • Certification and quality control
  • Packaging for beauty products
Green Village
  • Organic cosmetics section
R-Beauty
  • Cosmetics and fragrances from Russian manufacturers
Visiting InterCHARM
Dear colleagues, registration for the exhibition will be open soon.
Pre-registration is required.

Please fill in the form by clicking the button below - you will get your printed badge at the Registration front desk during the show days.
Exhibitor Directory
InSharm (InterCHARM) 2022
The catalog is regularly updated, stay tuned for more updates!
Show Days and Venue
Show days:
25 October 2023 (Wed): 10:00 - 18:00
26 October 2023 (Thu): 10:00 - 18:00
27 October 2023 (Fri): 10:00 - 18:00
28 October 2023 (Sat): 10:00 - 17:00

Venue:
Moscow, Crocus Expo, Pavilion 3, Hall 13, 14, 15

How to get to the venue:

By public transport
Myakinino metro station (Line 3), exit 2

By car:
Intersection of Moscow City Ring Road (inner side, 66 km) and Volokolamskoe Highway. The territory has free underground and surface parking.

NEWS

Already exhibiting?

Exhibition branding
Advertising opportunities
Materials for the Exhibitors
Personal account
логотип insharmExpo
Use the show branding to promote your participation
Download logos, banners and brand motifs to notify your partners and customers about participating at InterCHARM


рекламные возможности для продвижения бренда
Highlight your presence and boost visitor flow using our advertising and marketing tools
Аdvertising package or sponsorship - discuss it with your manager to find the best way to reach your customers

Coming soon!
инструкции по участию в выставке
Use our guidelines and technical manuals
These materials will help you organize your participation in the show
Personal account
Complete the company profile as detailed as possible – the information will instantly appear at the exhibitor directory - one of the top-visited website pages promoted through visitor audience.

We actively contribute to media relations, so the information is being used in our press activities – news for the website and media releases.
Modern technologies of collecting contacts

Collect more contacts at the exhibition!

Automated collection of visitor’s contacts of your stand. Without paper forms.
Without collecting business cards. Without errors and human factor.

Contact Us

Book a stand
Organiser
The Reed Exhibitions Russia Moscow team continues to operate as an independent exhibition company under the new ExpoVisionRus (EVR) brand.

Each of our events is the core of an entire ecosystem in which we bring together suppliers and buyers, business and industry organizations, press and authorities throughout the year, supporting and celebrating each other's successes.

EVR is your result, achieved by the integrity and coherence of our team, service excellence and unwavering support for our customers, no matter what. These are the values that have always guided our work.

Photo

InSharm(InterCHARM) 2022 photo report

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